February 2010
Marketing: Accepting Your Role as Salesperson
© 2009 Emily M. Akin
“Writing is an art. Publishing is a business.” These words jumped out at me in a workshop given recently by Lawrence Wilson, pastor and former editorial director at Wesleyan Publishing House. This simple statement encapsulates the aspiring writer’s problem with getting published.
Writers see themselves as artists, resisting the idea of putting a dollar value on their writing. Perhaps you write because you are passionate about a particular subject or about writing itself. Once you begin the quest for publication, though, you have entered the realm of business. For any business to be successful, somebody must sell something to someone. In my experience, writers abhor the whole idea of “selling themselves.” You, the writer aspiring to publication, must sell your work to publishers who, in turn, sell their publications to the end user (reader).
Does the idea of selling your work conjure up images of door-to-door vacuum cleaner salesmen or network marketing gurus? You’re not alone. Intrusive and manipulative sales techniques have given sales a bad name for most people. I think that’s why some prefer to call it “marketing” rather than “selling.” The term “marketing” suggests that you put your work out for people to see in hopes that someone will see it, like it, and buy it—like at a flea market.
Flea market vendors don’t sell much unless they offer quality products that shoppers want. They must know the market, the customer demographics. They must also interact with the shoppers to convince them to buy the product (selling). As a writer, you submit your work to publishers, making sure that you have followed the guidelines. Your customer, the publisher, states the demographics and preferences of his customers (readers), along with the technical requirements of the documents they are willing to consider. Still, you may need to “sell” the editor on your work. Extra-mile features will entice the editor to buy your work instead of someone else’s with identical specifications. For example, include sidebars and pull-quotes will make your article more attractive. For book proposals, mention an established speaking ministry or other platform for selling your books
If you believe in the quality and value of your product, selling it is an honorable pursuit. You won’t sell to every customer, but you won’t get your work published unless you try.
Emily M. Akin is a freelance writer, blogger, editor, and marketing consultant. She holds bachelor’s degrees in music and communications and a Master of Business Administration degree. Her work has appeared in numerous Christian periodicals including The Upper Room, The Secret Place, HomeLife, The Lookout, Vista, and Mature Years. She is a regular contributor to Hometown Magazine of the Ken-Tenn Area. Link to her blogs from her Web site at www.emilyakin.com.
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January 2010
What's Your Story?
© 2010 Marylane Wade Koch
In the midst of change and uncertainty in our culture, some ideas remain timeless and sure. For example, people still love a good story. No, people need a good story to counter the dismal broadcasts by media news and the inevitable troubles of daily living. Consumers spend hundreds of millions of dollars each week at the box office to view new movies. Readers search the New York Times Best Seller list for the most popular books. The world wants to hear, see, and read stories. Someone has to write these stories. That someone could be you.
The Write Life (TWL) newsletter launched after Tracy and I began presenting workshops on writing stories for the successful Chicken Soup for the Soul series. This anthology market offers close to 200 titles published in more than 40 different languages with sales of over 112 million books. They seek positive life experience stories that encourage and inspire their readers. These personal stories require no research, can be written in a reasonable time frame, and can be submitted online. Upon publication, some publishers pay with checks while others provide complimentary copies of the book; Chicken Soup offers both. The callouts from Chicken Soup and other anthologies are passed to TWL readers as possible markets for their work.
As you celebrate the New Year, take time to review your writing accomplishments of 2009 and your goals for 2010. Do you have an uplifting or humorous story to tell? Has anyone ever suggested you write about your experiences? Think about defining moments in your life. We all have traveled different journeys and experienced trials as well as joy. Someone could be waiting to read your story to help him through a difficult time. Another may need a laugh or an escape from the daily routine.
Consider writing your story and submitting it for publication this year. For ideas, visit the Chicken Soup website (http://www.chickensoup.com/form.asp?cid=possible_books) to review possible book topics. Read books and articles on writing inspirational stories. Attend a workshop or take an online class to provide the motivation and skills needed to submit and get published. Your story could be the one that makes a difference in someone’s life and shines the light of hope in the midst of pain and despair.
What the world needs now is a good story. Why not write yours in 2010?
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December 2009
The Book Bomb on Amazon: Does It Work?
© 2009 Julie Ferwerda
Recently I had the exciting opportunity to try out the amazing publicity move, book bombing on Amazon.
How it works: Pick a bomb date a couple weeks before your Amazon release date. This is because the bomb date is like a preorder, and you can then figure out how many books need to be shipped to Amazon. If you try to guess, you could overstock. Then you have to pay to have books returned to your warehouse, so this could get expensive.
Send out a nicely crafted email a couple weeks ahead of the bomb date asking everyone you know to buy a book on that day. Tell your contacts why they need this book and how it will change their lives. If necessary, bribe them. Then ask them to forward the email to all their friends and relatives, hoping they actually do it. They probably will unless your book is about snail reproduction or how to learn to enjoy living in Antarctica. Also, post on all resources available—Facebook, Twitter, etc.—and ask your FB friends to post on their walls as well.
The day of the bomb, send another letter reminding everybody to get bombing. Hopefully you round up enough people to buy your book that day, catapulting you all the way from #1,467,893 to #83 or even #47. Amazon takes note of the surge, and Amazon readers learn that your book is hot right now.
The results: As your book soars up the charts on the book bombing day, you get onto the revered "bestsellers list" (for that day). If you stay up for a few days, you may get into the “movers and shakers” category. These lists breed momentum because many shoppers use them when looking for a good read. You may even get a shot at an interview in The New York Times. This happened to brothers, Alex and Brett Harris. They catapulted their book, Do Hard Things, to #5 overall on March 25, 2008!
As for my book, One Million Arrows, I sold about 250 books during the bomb, moving it up to #6 on Christian Living, #22 on Christian Books, and #476 for overall Amazon rankings for the day! I was thrilled since I don’t even know that many people.
Happy bombing. But I do suggest you refrain from mentioning your Amazon plans while moving through airport security.
Julie Ferwerda writes for many prominent magazines and websites from her home in Wyoming. Her book, One Million Arrows casts an inspiring vision for families, and all proceeds are being donated to the care and discipling of international orphans. Learn more: www.OneMillionArrows.com.
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November, 2009
Writing with Banana Peels
© 2009 James Watkins
The secret to writing humor is to look at life from a perspective of about 17 degrees off center.
So, I find myself asking “what if” questions:
What if it were bigger? smaller?
What if it were a different color? shape?
What if it were upside down? inside out?
What if it were younger? older?
What if it were faster? slower?
What if it were lighter? heavier?
What if it visible? invisible?
What if it were edible? inedible?
What if it were easy? hard?
What if it were animate? inanimate?
What if it were movable? immovable?
What if it could talk? were mute?
What if it were male? female? asexual?
What if it were evil? righteous?
What if it were the exact opposite?
What if it ran in reverse?
What if it were used for something other than its intended usage?
What if it came with instructions? without instructions?
What if it were high tech? low tech?
What if the government took it over?
What if it were regulated? unregulated?
What if it were free? sold?
What if it were taken to the extreme?
What if it were made into a TV show? a song?
What if it were combined with X?
What if it had never been invented?
What if it were in the future? in the past?
For instance, one of my favorite columns looks at the politically-correct “tolerance” mantra from the perspective of medicine (“I brake for bacteria!” “Save the salmonella!”) and brake repair (“I don't like to use the words 'safe' or 'unsafe' when it comes to brake shoes. I prefer to think of them having mechanical diversity.”) I don’t even want to think of tolerant airline pilots or nuclear power plant operators! (http://www.jameswatkins.com/intolerance.htm)
Another favorite strategy is combing two dissimilar things. For instance, what if the government decided to “bail out” struggling churches? What if presidential primaries were conducted as a reality game show?
Finally, simply report the facts. Bill Cosby explains his success, first at stand-up and then with the phenomenal Cosby Show. “My one rule is to be true rather than funny.” George Bernard Shaw would have agreed: “My way of joking is to tell the truth. It is the funniest joke in the world.” And where did humorist Will Rogers find his material? “I don’t make jokes. I just watch the government and report the facts.”
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October 2009
Wringing the Most from an Interview
© 2009 Tracy Crump
Three years ago, I wrote regularly for a newspaper and conducted a number of interviews. Some went well; some did not. But I enjoyed getting to know people and learned a few things that might help you.
Prep work
- Make an appointment well in advance, even for a phone interview.
- Research the topic or individual so you can ask intelligent questions.
- Prepare a list of ten questions based on your research and market slant. Some people think this precludes spontaneity, but it helps to have questions to fall back on for withdrawn interviewees or for those times when your mind goes blank. You don’t have to use them.
- Gather necessary materials ahead of time: pen, pad, recorder, extra batteries, etc. (Be sure you know how to work the recorder if you use one.)
Interview time
- Call shortly before the appointment to confirm. This will save you wasted travel time if your subject forgets or has something come up.
- Even if you are nervous, try to make your subject feel comfortable. Explain a little about yourself and the purpose of the interview—but not to the extent that you take up interview time. Focus on the interviewee.
- Start with simple yes and no questions to put your subject at ease and move into more complex, open-ended questions. You may have to steer your subject back to the main topic if he has a tendency to wander. Conclude with “Is there anything else you would like to add?”
- Be considerate of your subject’s time. Keep an eye on the clock and end the interview at the appointed time.
- Ask for permission to call if you have any further questions. Leave your business card.
Follow up
- Send the interviewee a copy of the published article. Experienced writers differ on whether to send a draft of the article for approval before publication. I never have, but I can see the benefit in fewer mistakes and misunderstandings.
To record or not to record
Some writers prefer to record interviews; other like to jot notes. At the risk of sounding obsessive, I admit I do both. I get much more accurate quotes with the recorder, but technology has failed me. Having notes puts my mind at ease.
Interviews can be exciting, challenging, and productive if you wring the most from your interview time.
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September 2009
The Wait
© 2009 Marylane Wade Koch
You’ve finished your story, polished to perfection, and submitted it to the publisher. Maybe you met an assignment or contest deadline. Perhaps you sent a query or book proposal to an editor or agent. What comes next? The Wait.
Most of us have experienced periods when we wait for a special phone call, letter, or email to arrive. Time drags and anxiety mounts as each day passes without an answer. The Wait can be painful—zapping our energy, creativity, and self-esteem.
The idiom The watched pot never boils applies to the writing life. We wait for an acceptance, feedback, or a check for our work submitted in a timely way. Then the editor, publisher, or agent takes weeks or months to reply. Sometimes we don’t even receive a response.
The best way to manage The Wait is don’t. Make the most of that suspension in time. Increase productivity by taking some of the following actions:
- Log the completed work into your submission tracking file and regroup.
- Press on to your next article, story, or poem submission.
- Retrieve those rejected manuscripts sleeping in some almost forgotten file and revise them for submission
- Develop a list of possible article or story topics for future writing.
- Organize an inventory of target magazines or publishers for upcoming submissions.
- Send a query to a new magazine.
- Look for opportunities to submit previously published work as reprints.
- Research another article, story, or book idea.
- Read a book on writing, take a class, or attend a writers’ conference to sharpen your skills.
- Keep more than one story or manuscript submitted to editors or publishers at all times.
Taking these positive steps can banish the when-will-I-hear blues and increase the chance for more publications. Commit to a writing goal such as submitting a story, article, or query every Friday or every other Friday. That way when the acceptance (or rejection) from your last submission comes, you already have other work under consideration.
After you submit your story or manuscript, enjoy a glass of iced tea or a cup of coffee but get right back to work. Don’t wait for a raving response or glowing acceptance. Just move on to the next project and keep those submissions in circulation. When faced with The Wait, just say no.
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August 2009
I’m Not Making This Up
© 2009 Tracy Crump
I don’t remember learning about dangling participles in school. In fact, I thought dangling participles were like floppy disks (stay with me here). The first time my programmer husband introduced me to the term “floppy disk” I said, “You’re putting me on. There is no such thing.” He not only assured me floppy disks were real, he showed me one.
Unfortunately, dangling participles (or more correctly speaking, dangling modifiers) are also real, no matter how funny the term sounds or whether we learned about them in school or not. Even once we think we understand them, there they go, turning up in our sentences again. So let’s get a handle on the pesky things.
A dangling participle is a word group that acts as a modifier but fails to modify the correct word. They occur at the beginning of a sentence and may suggest but not name an actor. Therefore, readers expect the participle to modify the closest noun. When it doesn’t, the results can be confusing—if not downright funny.
Watch especially for phrases beginning with -ing verbs, infinitives (to + a verb), prepositions, and adverbial clauses. For example:
- Browsing through the jewelry department, a necklace caught my eye. (Was the necklace shopping?)
- To grow properly, you must water newly planted trees at least every other day. (What’s growing—you or the tree?)
- After using a hairdryer, the appliance must be unplugged to avoid a fire hazard. (Did the hairdryer use itself?)
- Faithfully following the instructions, the swing set was erected in two hours. (My husband would have loved a swing set that followed the instructions.)
Once you’ve identified a dangling modifier, you can repair it in one of two ways:
- Name the actor in the modifier
- Name the actor immediately after the modifier (as the subject of the sentence)
For example:
- As I browsed through the jewelry department, a necklace caught my eye.

OR
- Browsing through the jewelry department, I spotted a necklace.
- When my husband faithfully followed the instructions, the swing set was erected in two hours.

OR
- Faithfully following the instructions, my husband erected the swing set in two hours.
Other misplaced modifiers can muddy our writing, too. Comedians like Groucho Marx made a living with some of them: “One morning I shot an elephant in my pajamas. How he got into my pajamas I’ll never know.”
But that’s a story for another day . . .
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July 2009
And the winner is . . .
© 2009 Marylane Wade Koch
In my twenties, I dreamed of winning the Publishers Clearinghouse Sweepstakes. Now each year I virtual-tour the HGTV dream house online, submit my entry, and envision myself as the owner. However, I only considered entering writing contests after I read an article in The Writer profiling authors who catapulted their careers to publishing success with their wins.
Contests provide opportunities for writers in any genre. Awards may include gift cards, subscriptions, books, computers, and software, as well as cash and the opportunity to see your work in print. Winning a writing contest could land you an agent or a publishing contract. Agents and publishers view reputable contests as a way to find the best writers without wasting staff time and resources. At the least, this new credential will add prestige to your writing resume, useful when submitting a query letter or book proposal.
To ensure your entry gets the highest consideration, try these strategies:
- Select a contest specific for your genre.
- Examine all information available, including the reputation of the sponsoring company and the names of the judges. If in doubt about a contest, check with Predators and Editors at http://anotherealm.com/prededitors/pubctst.htm or Writer Beware at http://www.sfwa.org/Beware/contests.html. Both offer excellent information on contest scams.
- Make sure the prizes match the investment of the entry fee. Look for reasonable low-cost fees.
- Read the rules for submission carefully. Noncompliance could disqualify your entry.
- Start with a strong opening that holds the judge’s attention and close with a memorable ending.
- Write the draft ahead of the due date to give your entry time to chill. Read your work out loud and revise it carefully. Ask a trusted person to proofread for correct grammar and punctuation. Send only your best work and submit well before the deadline.
Although I have not won any major contests yet, last year I received a year’s subscription to a favorite magazine, and this spring I secured the money to paint our house, both with 200 word essays. Remember: writing and submitting can make you a winner.
Resources on writing contests:
Poets & Writers magazine (contests and grants)
The Writer Magazine
Writers Digest Magazine
Sally Stuart’s Christian Writers’ Market Guide lists contests
Writers-editors: Contests
Hope Clark’s Funds for Writers Contest Listings
Hope Clark’s No Fee Contest ebook
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June 2009
How True Is True?
© 2009 Tracy Crump
“So it’s ok to lie, huh?” My son shot me an impish grin.
I had just explained that I was adding dialogue and other details to flesh out a story I intended to submit to a Chicken Soup for the Soul book. The incident I wrote about took place over sixty years ago—before I was born. Not even my eighty-two-year-old father, who experienced the event firsthand, remembered the particulars.
Chicken Soup wants true stories about ordinary people. They also want stories with action and dialogue, “filled with emotion and drama” as well as “vivid images created by using the five senses.” But what if you weren’t there, and others’ memories have grown fuzzy. My son’s ribbing raised a good question: How true is “true”?
Whether writing for anthologies or penning our memoirs, the technique we often use is creative nonfiction. Lee Gutkind, author of The Best Creative Nonfiction, says, “Ultimately, the primary goal of the creative nonfiction writer is to communicate information, just like a reporter, but to shape it in a way that reads like fiction.” In discussing memoirs, veteran writing professor William Zinsser writes, “You must become the editor of your own life, imposing on an untidy sprawl of half-remembered events a narrative shape and an organizing idea. Memoir is the art of inventing the truth.”
I don’t believe Zinsser gives us license to lie, but we can employ the fiction techniques of characterization, plot, setting, dialogue and narrative while keeping our stories within the bounds of truth. Below are suggestions for doing so:
- Research and interview primary sources to get all the facts you can.
- Remain true to what really happened—leave known details intact.
- Create a setting consistent with the facts but ripe with sensations. If it’s fall, paint the trees with color and let us feel the crisp air, even if you don’t remember those details.
- Write dialogue true to your characters’ personalities, what they most likely would have said.
- Omit unnecessary details and repetitions. Zinsser says we can “alter a time sequence” or “collapse several events into one event” without violating the truth.
- Don’t fabricate characters, but you can create composite characters or “heighten a personality trait” (Zinsser).
Take care. Some writers have gotten themselves into hot water by inventing "reality" (see Wikipedia web link below). Writing creative nonfiction can be challenging, but remembering Jesus’ oft-repeated words, I tell you the truth, will keep us on track.
Resources:
Gutkind, Lee. The Best Creative Nonfiction, Vol. 1. New York: W. W. Norton, 2007, pp. xi.
Zinsser, William. On Writing Well. New York: Collins, 2006, p. 136.
Also see:
Zinsser, William. Inventing the Truth: The Art and Craft of Memoir and
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May 2009
Dreaded Deadlines
© 2009 Bill Wetterman
As a career businessman, I've had to meet deadlines and instruct others on how to meet deadlines. There are three huge stumbling blocks. They will differ person-by-person, but I think most people will see themselves suffering with one of them.
Taking on too much. You make too many commitments. Then you find the unexpected things in life raise their ugly heads, and you fall hopelessly behind.
Solution: Prioritize! Think ahead and remove or delay doing things that don't make the top of your list. Finally, learn to say no to additional commitments until your top priorities are taken care of.
Fear of failure. This is particularly a problem for successful people. You've set a standard of excellence, and you worry about maintaining it. “My work is not good enough. I'm not skilled enough. Where has my talent gone?”
Solution: If you're going to write, you might as well accept rejection, criticism, and letdowns. Seek the help of others. Seek out your critique group particularly. Put your ego aside. Do the best you can. Then hit the send button, or put the stamp on and mail it in.
Fear of success. I know people don't believe this is a problem. But many people delay meeting a deadline because they just might succeed. Then more and more will be required of them, and they fear having to meet the standard they just set for themselves.
Solution: Decide what you want out of life, and decide what you have to give up to obtain it.
If your desire is excellence, and it should be, you must take control of what you’ll work on. Make your writing the best it can be and meet that deadline!
Bill Wetterman is a member of ACFW, TWV2, and WIN, Writers of Inspirational Novels. He retired after twenty-five years as Vice President of Operations for Wolters Search Group, an Executive Search Firm. During his worklife, he trained some of the top Search Consultants in the country. Bill has been married to Pam Wetterman for 44 years. They have two grown children and three grandchildren.
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April 2009
Take Time to Sharpen Your Saw
© 2009 Marylane Wade Koch
Years ago I received some advice that proved invaluable but challenging. I tend to be the always-busy-with-something type. When a friend asked me to attend a professional development workshop, I responded, “Thanks, but I’m too busy right now.” He kindly reminded me, “Sometimes you’ve got to stop and sharpen your saw.”
In The 7 Habits of Highly Effective People, Steve Covey describes habit #7 as “Sharpen the Saw.” He explains this concept of self-renewal with the analogy of a woodcutter who saws for days but becomes less productive. Because the cutting process dulls the blade, the woodcutter must stop and sharpen his saw to accomplish his goal. Writers build poems, stories, or books using words and thoughts. Like the woodcutter, they need sharp and reliable tools to accomplish their mission.
One of the best ways a writer can sharpen his or her saw is by attending at least one writing workshop or conference each year. At these events, participants spend time away from the stresses of daily life to learn more about their craft while networking with other writers. Sometimes editors and agents present educational sessions and offer private consultations. The investment of time and money in a writing workshop can translate into publishing success.
Check out the diverse workshops and conferences available to writers and pick one (or more) that matches your needs. Below are some websites for locating conferences:
Writers, take time to sharpen your saw. Forget those “I don’t have time” excuses. We all have the same 24 hours each day. Invest in yourself and reap the rewards!
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March 2009
Leave Splicing to the Electricians
© 2009 Tracy Crump
Splicing is the act of joining two things together, such as wire, rope, or film, it can even refer to joining two people in marriage, a splice can be a good thing in those examples, in writing, comma splices are a definite no-no, good writers take care not to use them. Whew! Read that sentence without taking a breath!
In a comma splice, a writer joins two or more independent clauses (complete sentences) with a comma(s), creating a run-on sentence. Unfortunately, I’ve seen many proficient writers commit this error.
If you find comma splices in your writing, you have five choices:
Add a coordinating conjunction. The seven coordinating conjunctions in the English language are and, but, or, nor, for, so, and yet.
- In writing, comma splices are a definite no-no, so good writers take care not to use them.
Use a semicolon to separate the independent clauses.
- In writing, comma splices are a definite no-no; good writers take care not to use them.
Make the clauses separate sentences.
- In writing, comma splices are a definite no-no. Good writers take care not to use them.
Restructure the sentence by subordinating one of the clauses.
- Since comma splices are a definite no-no in writing, good writers take care not to use them.
Leave the comma splice and let the editor think you don’t understand basic sentence structure.
The choice is yours, but I suggest you leave splicing to the electricians.
Resource: The Bedford Handbook, 6th ed., by Diana Hacker
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February 2009
Don’t Write Solo: Join a Group
© 2009 Marylane Wade Koch
Writing is not a team sport. Sometimes writers feel alone in pursuit of their writing goals. Even close friends or family may not relate. Where can writers turn for support, encouragement, and feedback from other writers? The answer may be to join a writers’ group.
Writing groups come in a variety of types. Some are support groups where members share writing goals, hear guest speakers, and learn skills to become published authors. Some groups offer critique, where writers present their work and receive feedback from other members. Some meet in-person while others meet online. Some groups specialize in poetry, romance, or mystery while others welcome any genre. Some meet weekly, others monthly. Some groups have many members, some just a few. Some have dues, others are free.
Selecting a group is an individual preference. In-person writing groups promote personal relationships among members with common interests. They provide social interaction with others on a similar journey. Over coffee, writers can enter discussions and receive feedback on their ideas. Online Internet groups offer diverse opportunities without the constraint of geography or meeting times. Some writers join both in-person and online groups.
To locate a writing group, explore local libraries, bookstores, or colleges where groups often post meeting information. Check community announcements in newspapers. Visit national professional writing organizations online to discover local chapters. Find in-person and online groups though a search engine such as Google or Yahoo with key words like “writing groups” or “writers’ groups.”
Consider the goal/mission of the group, average attendance, frequency and location of meetings, and dues or fees. At the meeting, evaluate the following:
- Does the meeting focus on writing or on socializing?
- Are the members writing, submitting, and publishing?
- Are the members positive about writing and learning?
- Do members welcome newcomers?
- Do members leave the meeting inspired to write and submit?
The writing journey can be more fun and productive when shared with others. If a group is not available in a given area, the writer can always start one!
Links:
LINC Memphis area (Keywords “writers clubs”)
About online groups
How to start a writing group
Marylane is President of Byhalia Christian Writers (BCW). To learn more about BCW, email bcwriter@gmail.com.
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January 2009
Pass on the Passive
© 2009 Tracy Crump
Which of the following sentences arouses more righteous anger?
- The World Trade Center was destroyed in 2001.
- The World Trade Center was destroyed by terrorists in 2001.
- Terrorists destroyed the World Trade Center in 2001.
Though all three sentences are grammatically correct, the last uses the active voice or construction which conveys more power, emphasizes the actor, and is clearer and more direct. The first two use the passive voice which generally expresses an idea in a weaker, less straightforward manner.
To understand passive versus active voice, simply remember: In the active voice, the subject performs the action; in the passive voice, the subject receives the action. The passive voice always combines a form of to be with a past participle. Sometimes the direct object acts upon the subject (as in the second example), and sometimes the actor vanishes from the sentence altogether (as in the first example). Your sentences will carry more clout and communicate better if you use the active voice.
Passive voice is still appropriate in certain situations:
- To emphasize the receiver of the action (Jesus was raised from the dead.)
- To minimize the importance of the actor, when you don’t know who the actor is, or when it doesn’t matter (The dam was opened to release flood waters.)
- To place the actor at the end of the sentence for emphasis or surprise (The family was saved from the burning building by a ten-year-old child.)
- To make the sentence a command (Trucks are not allowed on this road.)
- To emphasize the process or experiment in scientific writing (The solution was kept at a steady temperature.)
NOTE: Writers sometimes refer to linking verbs, such as to be, as passive. As Cec Murphey, author of 90 Minutes in Heaven, says, “There is no such thing as a passive verb.” Though to be verbs weaken our writing, they do not by themselves constitute the use of passive voice. Also don’t confuse the use of the progressive tense—a to be verb combined with an -ing verb (i.e. I was walking down the street)—with passive voice. Remember that the subject must receive the action of the verb to constitute the use of passive voice.
In 2009, keep your writing strong, clear, and active. Pass on the passive!
Resources: The Bedford Handbook, 6th ed. by Diana Hacker, Woe Is I by Patricia T. O’Conner, and The Writers View 2 posts by Cecil Murphy (May 21, 2008)
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December 2008
Writing Is Rewriting
© 2008 Marylane Wade Koch
First comes the idea; the writer rushes to the keyboard to start that story or article. After hours or weeks of labor, the work is complete. How wonderful it feels! However, is the project really finished? Unfortunately many manuscripts never reach publication because the author stops after this initial effort. Getting the story or article on paper is basically writing the first draft.
- Professional writers know that writing is rewriting. The next critical step in the publishing process is revision of the draft. Rewriting is time consuming but necessary to advance the manuscript from the slush pile to successful publication. Below are some basic actions that can make a difference in whether an editor accepts or rejects a writer’s work:
- Print a hard copy of the manuscript. The careful scrutiny of revision is best accomplished by reading a paper copy of the work. Editing on a computer screen can lull the author’s attention and result in errors.
- Give the manuscript a vacation. Put the paper into a file or a drawer for a period of time. Some authors suggest the work should cool for a minimum of 24 hours while others recommend a week to a month. Time away from the story or article provides the distance necessary for objective revision.
- Read the manuscript out loud. The ears are less forgiving than the eyes, so errors become evident as the author hears the spoken words. Listen to the rhythm or cadence of the phrases. Read aloud to highlight misused words like from instead of form or homonyms like bear and bare, your and you’re, who’s and whose, weak and week, or there, their, and they’re.
- Correct basic grammar, punctuation, and spelling mistakes that can prevent any good idea from finding a published home. Use the spell check function on the word processor to confirm the spelling of all words. Check out resources available at local bookstores and online. Every writer needs access to Strunk and White’s The Elements of Style, a good dictionary, and a thesaurus. The Internet offers excellent free resources such as the following:
Online copy of The Elements of Style
Online dictionary and thesaurus with pronunciation
Online thesaurus
Online list of homonyms
Now, pull out that first draft and get to work. Rewriting requires time and energy, but the investment will pay off in better writing and successful publication.
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November 2008
To Cliché or Not to Cliché
© 2008 Tracy Crump
I love clichés. Editors don't. I don't know what's wrong with those people. I would give them a piece of my mind, but I guess I'd better let sleeping dogs lie.
The Microsoft Works dictionary describes a cliché as an "overused expression; a phrase or word that has lost its original effectiveness or power from overuse." Clichés may compare things (She's as pretty as a picture) or impart a crumb of wisdom (An apple a day keeps the doctor away). They are the everyday expressions we've grown up with and express exactly the right sentiment for the occasion.
Clichés often originate from great literature. I once started a list of common sayings from the Bible and was surprised by how much of our everyday speech stems from scripture. Many of the truisms attributed to Shakespeare actually came from the Bible.
So why don't editors like clichés? Jan Karon has made a mint off them in her Mitford series. But as people like to tell me, "You're not Jan Karon."
Clichés tend to be stale and hackneyed. Editors (and readers) like writing that is fresh and original. By articulating our thoughts and feelings in unique and creative ways, we give our readers new glasses through which to view the world. We can do this by altering a cliché (as in the title of this article) or by making new comparisons (Her welcoming personality made me feel good inside—like a stack of warm pancakes on a Saturday morning.) Anyway, you get the idea.
Try to find imaginative ways of expressing yourself and one day your words may become the next generation's cliché.